PTC Buys Pure-Systems, Boosts ALM Offerings in Regulated Industries
Software provider PTC has acquired Pure-Systems, a specialist in product and software variant management solutions, as part of its fourth acquisition for application lifecycle management (ALM) portfolio expansion. PTC, based in Boston, has been on an acquisition spree, spending around $1.8 billion on acquisitions in the last 18 months. This acquisition aims to enhance the […]
WI-FI 6/6E INDUSTRIAL IOT
Explore uses of WiFi (6/6E/7) capabilities for Industrial IOT (IIOT) applications Define and validate critical KPIs (latency, reliability, mobility, etc Field trials of WiFi6E IIOT use-cases in progress (stand-alone & 5G/Wi-Fi convergence)
Exploring the future of the network
The 5TONIC co-creation laboratory was launched in to provide an open environment where members from services, users, and SMEs can collaborate with the telecom community on specific 5G mobile research and innovation projects. The aim is to support innovation and help organizations work together to develop and deliver market-ready 5G solutions, technology applications, and business […]
Unlocking Success: A Comprehensive Framework for B2B Marketing Strategy for Long-Term Growth
Having a thorough B2B marketing strategy framework is essential for sustained success in the highly competitive business environment of today. Businesses that have clearly defined marketing strategies are better equipped to explain their value proposition, stand out from the competition, and identify their target markets. This article will examine the essential elements of an effective […]
Top 7 Things To Look For In A B2B Marketing Automation Platform in 2024
Marketing automation tools are becoming more and more popular among B2B marketers as a means of streamlining company operations, enhancing productivity, and spurring growth. Choosing the best marketing automation platform for your organization can be challenging given the wide range of options on the market. The top seven features to look for in a marketing […]
Performance marketers may now access streaming TV thanks to Marketing Architects.
TV advertising on streaming services is moving forward. Annika Streaming is a brand-new platform for CTV advertisers that was introduced this week by TV advertising agency Marketing Architects. Annika Streaming purchases CTV and streaming inventory more effectively than current marketplace offerings enable thanks to technology originally created for linear TV. As a result, performance brands […]