UL Solutions Announces the Smart Systems Rating Program’s First Verified Platinum Rating for the SIBCA Connect Platform

The SIBCA Connect: Internet of Things (IoT) Platform has received the first Smart System Verified Platinum grade, according to UL Solutions, a world authority in applied safety science. SIBCA is a provider of solutions for information and communication technology (ICT), life safety, and fire. According to Sudhi Sinha, vice president of Ecosystems and Service Development […]

IoT Survey Results Infographic

IoT technologies, integrated with emerging big data tools and applications, are creating significant disruption to processes, customer relationships, and business models, presenting service providers with a major market opportunity Ovum’s IoT market research enables you to size the mark

How to Streamline Ad Campaigns with the Aid of Campaign Health Metrics

Advertising metrics give precise information on an ad campaign’s successes and failures. They are a useful tool for keeping track of all your marketing actions as well as how your campaign performs in relation to predetermined parameters. To determine how well your campaign is performing, look at its health data. Since they are not directly […]

Tinuiti Selected As Microsoft Advertising Network For Retail’s Premier Launch Partner

Microsoft Advertising Network for retail has selected Tinuiti, the largest independent performance marketing company spanning streaming TV, Google, Meta, and Amazon, as a premier launch partner. Now, businesses can easily build a profitable retail media campaign to drive additional high-margin revenue from high-quality commercials and incremental sales. Another fantastic new possibility for brand advertisers to […]

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