Mirror Edge: Cultural Precision and Programmatic Reach
With great pride, Mirror Digital, a prominent multicultural and varied media firm, presents Mirror Edge, a cutting-edge programmatic advertising platform designed for a wide range of audiences. Mirror Edge’s cookieless method prioritizes user privacy while setting a new benchmark for campaign speed optimization and precision targeting. “By introducing Mirror Edge, we are reinventing the fundamentals […]
Market Intelligence Report on Global Loyalty Programs, 2024-2028
ResearchAndMarkets.com now offers the research “Global Loyalty Programs Market Intelligence and Future Growth Dynamics Databook – 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics – Q1 2024 Update.” The global loyalty market is projected to expand annually by 11.1% to reach US$150.97 billion by 2024. Value-wise, […]
Technology is used by marketers to combine print and digital campaigns.
In the fast-paced world of marketing, staying ahead of the curve is crucial. As consumer behavior evolves, so do the strategies employed to capture their attention. One significant trend in recent years has been the integration of print and digital campaigns, a marriage made possible through the innovative use of technology. Traditionally, print and digital […]
Building Blocks of Successful Marketing: The Infrastructure You Need
In today’s digital landscape, marketing success relies heavily on a well-structured infrastructure comprising essential tools. Customer Relationship Management (CRM) systems stand at the core, organizing and leveraging customer data to tailor communication for optimal engagement. Email marketing software remains a powerful channel, facilitating targeted campaigns, automated follow-ups, and insightful analytics. Social media management tools streamline […]
Forrester announces the winners of the North American Program of the Year Award and the 2024 B2B Return on Integration Honorees.
At B2B Summit North America, which took place in Austin, Texas, from May 5–8, 2024, Forrester presented its B2B Return on Integration (ROI) Honors to Verizon Business, DDI, and ADP. These businesses will be honored for creating memorable customer experiences (CX) and enhancing business success via cross-functional product, sales, and marketing alignment. The B2B Program […]
The Complete Manual For Salesforce Marketing Automation: Accelerate Your Sales
Efficient management and optimization of marketing efforts is a difficulty faced by marketers in the current dynamic corporate environment. The efficiency of marketing campaigns can be limited by the time-consuming and error-prone human execution of marketing operations including email campaigns, campaign tracking, and lead nurturing. In order to improve consumer interaction, optimize marketing efforts, and […]