5 Customer Engagement Strategies That Will Increase Your Conversions
Customer engagement and conversions are tightly associated. Engaged customers form strong, enduring relationships with the company, which improves conversion rates and loyalty. Still, a loyal customer base does not grow by itself. The result of meticulous preparation, investigation, and implementation is what first provides an excellent customer experience. For five practical strategies to boost engagement […]
Crafting an Effective Brand Collaboration Strategy
In today’s competitive market, brand collaboration has emerged as a powerful strategy for businesses looking to enhance their reach, boost their brand image, and drive innovation. By partnering with complementary brands, companies can tap into new audiences, share resources, and create unique value propositions. Here’s how to craft an effective brand collaboration strategy: 1. Identify […]
First-of-its-kind Marketing Automation Survey Report on Adoption in the UK, USA, and EMEA Released by CleverTouch Marketing
In order to determine marketing automation adoption and usage for its groundbreaking State of Marketing Automation report, CleverTouch Marketing, the premier marketing automation consultancy and service provider in Europe, recently polled 200 heads of marketing, marketing directors, and CMOs in the UK, US, and EMEA. The survey, which examines views across important global areas, shows […]
Unleashing the Power of B2B Video Production: Elevate Your Marketing Strategy
In today’s competitive business landscape, B2B companies must find innovative ways to capture attention and convey their value propositions effectively. One powerful tool that has emerged as a game-changer is video production. By harnessing the potential of B2B video production, businesses can elevate their marketing strategies, engage their target audience, and drive meaningful results. The […]
The Basics: Is SEO a Necessity for Small Businesses?
In today’s digital landscape, having an online presence is crucial for businesses of all sizes. For small businesses, Search Engine Optimization (SEO) plays a pivotal role in enhancing visibility, attracting customers, and driving growth. But is SEO really a necessity for small businesses? The answer is a resounding yes, and here’s why: Increased Visibility and […]
Bazaarvoice 2024 Holiday Shopping Report: Trends and Insights
Bazaarvoice, the leading platform for full-funnel authentic user-generated content (UGC) and social commerce solutions, has released its 2024 Global Holiday Season Consumer Behavior Report based on insights from more than 8,000 global consumers. The report suggests that the holiday shopping season begins as early as August. Early Shopping Trends Consumer Preferences and Behaviors Social Media and Video […]