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Powered by OrkaTV, Loop Media Launches a Self-Serve Video Advertising Platform on Loop TV

The self-service video advertising platform (“Loops Ads Manager”) for regional businesses and venues to advertise on the Loop Media platform has been launched in beta testing, according to Loop Media, Inc. (“Loop Media”) (NYSE American: LPTV), the free streaming television media company for business that provides over 2 billion video views every month via restaurants, […]

Industry Leader Kenny Lau joins Perion as Chief Product Officer of its Advanced Advertiser Solutions

Perion Network Ltd. (NASDAQ and TASE: PERI), a global technology company whose synergistic solutions serve all major digital advertising channels – including search, social, display, and video/CTV – announced today the appointment of Kenny Lau as Chief Product Officer of Perion’s Advertiser Solutions. Through his experience in multiple domains of AdTech and large-scale platform development, […]

Samsung Ads and Publica by IAS Expand CTV Ad Serving Partnership

Today, Samsung Ads, driven by proprietary ACR data, a leading provider of advanced TV advertising solutions to some of the biggest companies in the world, officially announced their renewed global relationship with Publica, a leading Connected TV (CTV) ad server owned by Integral Ad Science (IAS). By introducing a programmatic unified auction for the premium […]

Hivestack and Clear Channel collaborate to expand LaunchPAD in the Netherlands

Today (June 21), Hivestack—the top independent provider of programmatic DOOH ad technology worldwide—announced a new agreement with Clear Channel Netherlands, a major provider of out-of-home (OOH) media and infrastructure, to provide programmatic DOOH advertising through the Hivestack SSP. As a component of Clear Channel LaunchPAD, a pan-European advertising platform that offers programmatic, automated, and direct […]

New Streaming TV Subscriber & Viewership Audiences for Advertisers are Available from Alliant

Alliant, the leading transaction-driven audience company, today announced the launch of a brand-new set of industry-leading audiences covering TV subscriber and viewership categories, paving the way for advertisers to deliver targeted advertising based on consumers’ streaming habits. The launch includes more than 250 audiences modeled from subscription and viewership data in combination with real transactional, […]

Launched by DeepIntent, DeepIntent Copilot features AI-powered recommendations and insights to usher in a new generation of intelligent DSPs.

DeepIntent, a pioneer in linked artificial intelligence (AI) for healthcare advertising, has announced the release of DeepIntent Copilot, a revolutionary step toward more integrated and smarter healthcare advertising. Copilot is a new tool that works with marketers to provide actionable insights and recommendations that optimize marketing decisions and drive more relevant connections with patients and […]

Social Media: Business Benefits and Security, Governance and Assurance Perspectives

Initiated as a consumer-oriented technology, social media is increasingly being leveraged as a powerful, low-cost tool for enterprises to drive business objectives such as enhanced customer interaction, greater brand recognition and more effective employee recruitment. While social media affords enterprises many potential benefits, information risk professionals are concerned about its inherent risks such as data […]

In Africa, Entravision and Match Media Group collaborate.

Entravision (NYSE: EVC), a market leader in advertising solutions, media, and technology, declared today that its African-based digital business unit has been selected by Match Media Group, the company that manages advertising for brands like Tinder, OkCupid, and Match, as its exclusive sales partner in Africa.Every single person in the globe can find meaningful connections […]

The Complete Web Application and API Scanning Capabilities from Tenable are Now Available for Nessus Expert

Tenable®, which specializes in exposure management, has just released new features for Tenable Nessus Expert that make vulnerability scanning for contemporary web apps and APIs both quick and thorough. Dynamic application security testing (DAST) features in Nessus Expert’s web application and API scanning allow security professionals to proactively find and evaluate web apps and APIs for known vulnerabilities. Both the OWASP Top 10 vulnerabilities in specially written application code and the known vulnerabilities discovered in third-party components fall under this category.

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