Hivestack and Clear Channel collaborate to expand LaunchPAD in the Netherlands

Today (June 21), Hivestack—the top independent provider of programmatic DOOH ad technology worldwide—announced a new agreement with Clear Channel Netherlands, a major provider of out-of-home (OOH) media and infrastructure, to provide programmatic DOOH advertising through the Hivestack SSP. As a component of Clear Channel LaunchPAD, a pan-European advertising platform that offers programmatic, automated, and direct buying channels, this agreement significantly broadens Clear Channel’s programmatic offering in the market.

With more than 450 screens across 12 important cities, including Amsterdam, Rotterdam, The Hague, and Utrecht, advertisers will be able to plan, activate, and measure targeted and contextually relevant campaigns on Clear Channel’s premium digital inventory as of right away.