How to Streamline Ad Campaigns with the Aid of Campaign Health Metrics
Advertising metrics give precise information on an ad campaign’s successes and failures. They are a useful tool for keeping track of all your marketing actions as well as how your campaign performs in relation to predetermined parameters. To determine how well your campaign is performing, look at its health data. Since they are not directly related to your marketing objectives, these metrics aren’t exactly KPIs (key performance indicators). They do, however, support crucial ad metrics. They can offer you advice on how to make an advertising effort more effective at your level.
If you’re serious about determining the worth of your content, the worth of your audience, and the performance of the advertising, have a look at this list of useful metrics to add to your toolkit.